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techmind: UD42
Marketing Digital

Marketing Digital
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Learn how you can use the Internet and Social Media to promote and grow your local business, interact with current and potential clients and dominate the local online presence for your business type. We'll start by helping you craft your communication about your business by developing a unique selling proposition (USP) and create a Core Story or Stadium Pitch you can use to effectively tell people about what you do. You'll learn how education-based marketing is the best way to convince people to do business with you. Learn the basic features of Google Analytics including how to create an account, implement tracking code, analyze basic reports, and set up goals and campaign tracking
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Acerca del Curso

You'll learn how to setup an email list for ongoing marketing and how to blog effectively. You will get your business setup on Google, Facebook, Twitter and LinkedIn and you'll learn how to save time using Hootsuite to manage your social media presence and interactions. You'll also learn why Pay-Per-Click (PPC) advertising is the best form of paid advertising and how to setup a campaign on Google Adwords and on Facebook.

Who this course is for:

 El curso requiere: Interested in how to use the internet and social media to reach their target audience,to use social media to reach their target audience, to advertise online, to grow their local business and to generate leads online

Instructor

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Eric Poulin, CTO @ Digital Marketing People, CEO @ CalendarBudget

Eric is a web developer and online marketer with experience in technology and design. Eric has presented and engineered many websites and webinars and knows how to distill the important pieces of a solution into easy to understand chunks. Eric is also an expert on web marketing techniques including search engine optimization (SEO), email marketing and social media.

Instructor

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Justin Cutroni is a consultant, author, and the Analytics Advocate for Google.

Some of Justin‰'s former clients include Toyota, Sony Music, Universal Music, the National Hockey League, Wells Fargo, and HomeAway.

Instructor

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Justin Cutroni is a consultant proven B2B & B2C marketing leader

Consultant with experience across digital marketing, analytics, and product management. She has led analytics & optimization at companies such as Adobe, The Apollo Group, and Google.

Preguntas frecuentes

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Preguntas y Respuestas Frecuentes

¿Cómo puedo realizar éste curso?

Contactar Techminds

¿Este curso se puede realizar fuera de las instalaciones de Trabajo?

Si, el curso está en la nube en la plataforma de Techminds y también está copiado en los servidores de Sitiouno

¿Requiero de una base de estudio previo antes de ver el curso?

Si, debe tener conocimiento de Sistema operativo Windows, además de contar con un computador con SO Windows o Mac

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